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The 5 P’s of Marketing

By Michael Thompson, Chairman-elect, SCORE NE Massachusetts   Marketing 101 used to teach only four P’s: product, price, placement, promotion. But today the focus has changed to “... Read more
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A Health Scare for Small Businesses

By Emily Maltby, writer, Wall Street Journal Small businesses may face penalties when the 'employer mandate' provision of the new healthcare law kicks in in 2014. The new rule... Read more
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The Most Important Sales Skill of All

By Geoffrey James writes the Sales Source column on Inc.com, the world's most visited sales-oriented blog   Here is a four step process to hone your ability to successfully sell... Read more

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