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Article
The Obvious Marketing Money-Maker You're Missing
Article Language: English
Debra Kaye is a brand and culture strategist and partner at Lucule, a New York-based innovation consulting firm. She is author of the book, RedThread Thinking
The race is on to... Read more
Article
Leadership Basics: What to Do When You Don't Have All the Answers
Article Language: English
Leaders are supposed to be all knowing -- at least when it comes to their own company -- aren't they? That's why the three most hated words in leadership are simply: "I don't know... Read more
Article
The Power of Price
Article Language: English
By Michael Thompson, Chairman-elect, SCORE NE Massachusetts
Once you’ve settled on your product (or service), the next challenge you’ll face is how to set the price. ... Read more
Article
The 5 P’s of Marketing
Article Language: English
By Michael Thompson, Chairman-elect, SCORE NE Massachusetts
Marketing 101 used to teach only four P’s: product, price, placement, promotion. But today the focus has changed to “... Read more
Article
5 Sentences Entrepreneurs Should Avoid Saying To An Investor
Article Language: English
MICHAEL COHEN, GEEKTIME JUN. 17, 2013
Entrepreneurs often fail at their first investment meeting. Here are five statements that turn off investors, and should be avoided if... Read more
Article
Chobani CEO at center of Greek yogurt craze
Article Language: English
Maria Bartiromo, USA TODAY1:39 p.m. EDT June 16, 2013
Hamdi Ulukaya stumbled on a dilapidated yogurt plant Kraft wanted to unload. The rest is Chobani history and a tale of... Read more
Article
Embrace the Business Model That Threatens You
Article Language: English
By Leonard Fuld founder and president of Fuld & Company, a Massachusetts-based firm that specializes in providing business intelligence to corporations. His latest book is ... Read more
Article
Grow Your Business by Getting Back to Basics
Article Language: English
By Brad Sugars is the founder and chairman of ActionCOACH, which has more than 1,000 offices in 34 countries
Even small business owners who don't consider themselves innovative or... Read more
Article
5 Ways to Know What Your Customers Want Before They Do
Article Language: English
By Paul J.H. Schoemaker, founder and chairman of Decision Strategies Int. and Co-authored with Steve Krupp, CEO of Decision Strategies International, with helpful advice from... Read more
Article
A Health Scare for Small Businesses
Article Language: English
By Emily Maltby, writer, Wall Street Journal
Small businesses may face penalties when the 'employer mandate' provision of the new healthcare law kicks in in 2014. The new rule... Read more
Article
7 Things Customers Want But Won't Tell You
Article Language: English
By Mike Michalowicz, CEO of Provendus Group, and a former small business columnist for The Wall Street Journa
Did you know that your customers lie to you constantly? It’s not to... Read more
Article
The Most Important Sales Skill of All
Article Language: English
By Geoffrey James writes the Sales Source column on Inc.com, the world's most visited sales-oriented blog
Here is a four step process to hone your ability to successfully sell... Read more